A Love Letter to CROs

Dear CRO,
Let’s be real. Your job isn’t for the faint of heart.
You’re the one who has to make the number happen—no excuses, no second chances. The boardroom is looking at you for answers. The CEO expects predictable growth. The investors want scalability. And meanwhile, your sales team is a mix of top performers, inconsistent mid-tier reps, and a few who probably shouldn’t be here.
Forecasting feels like reading tea leaves. The pipeline is never quite as strong as it should be. And marketing? Well, they swear the leads are great.
We get it. And we know this: revenue doesn’t have to feel like an uphill battle.
The best revenue teams don’t just sell harder—they sell smarter. They don’t chase deals; they orchestrate them. They don’t just work leads; they activate networks, build trust, and create opportunities before buyers even hit the radar.
That’s where we come in. At Found&Chosen, we help you stop relying on brute force and start building a revenue engine that runs on alignment, precision, and the right mix of inbound, outbound, and Nearbound strategies.
Because the best CROs don’t just hit quota. They build systems that make hitting quota inevitable.
Let’s make it happen.
To your success,
Found&Chosen